4 social media habits brands need to break immediately. There’s no secret formula when it comes to social media. Any product or service out that tries to convince you that …

Not sure where to find your target audience? Unless you’ve been living under a rock for the past 15 years, it’s no secret that social media is a massive force …

Could social media influencers be your marketing hack? The era of social media influencers and personalities is here and thriving. Now, more than ever, social media users are connecting on …

Short-form video: A marketing strategy staple. Short-form video content, typically considered videos under 2 minutes in length, has absolutely exploded in popularity over the past few years. Between TikTok, Youtube …

Why your content isn’t getting attention. People love to blame the algorithm or “shadowbans” when their social media content isn’t performing as well as they think it should be. And …

Trendjacking… what is it? Despite misconceptions, trendjacking is used more often than you may realize. But, what exactly is it? Trendjacking is when a brand or personality hops on the …

Predictions for social media marketing in 2022. Where should you be focusing your social media marketing in 2022? Truthfully, it’s not a one-size-fits-all answer. What works for a global electronics …

Stay productive (not busy) in 2022. Let’s get one thing straight: being busy ≠ being productive in 2022. Society has often glorified those who stay busy, but what good is …

Setting yourself up for a successful 2022 Ready to set yourself up for a successful 2022? New year’s resolutions. Yearly business objectives. Sales targets. Whatever you call them, ’tis the season …

Stop making these 7 social media mistakes. Social media should always be social-first — it’s the right there in the name. However, for some reason, many businesses make the mistake …